Petra Mails Fall Catalog

By TWICE Staff On Oct 17 2011 - 4:01am

EDMOND, OKLA. — CE distributor Petra Industries has mailed its 1,200-page fall catalog to more than 90,000 retailers, integrators and custom installers.

This year’s catalog showcases more than 500 manufacturers, introduces more than 2,100 new products, and drops more than 1,600 prices, “guaranteeing an unparalleled selection of the best products at the lowest prices,” Petra said.

Brands include Sony, Canon, Toshiba, OtterBox, Olympus, JVC, Garmin, Clarion, Olympus, RCA, Midland, Monster, Jensen, Belkin, Memorex, Peerless, Maxell, Motorola, Panasonic, Pentax, Philips and Pioneer, among others.

Top categories including portable electronics and accessories have been expanded, with computer tablet offerings doubling with the additions of such new vendors as Boss Electronics, Skytex and Azpen, while Petra’s cellular category welcomes cases from AGF, Ballistic, Body Glove and OtterBox.

Other new additions are headphones lines from Pioneer and Ecko Unltd.; Rand McNally navigation devices for truckers and RV motorists; Pinnacle Speakers’ Wafer series inwall speakers; Pure Acoustics’ Lord 5.1 home-theater system; and new kitchen appliances from Oster, Sunbeam, Crockpot and Westinghouse.

In other Petra news, the distributor is updating the terms of its freefreight program. Standard ground freight will now be prepaid on orders totaling over $800 on in-stock merchandise for products shipped to one location in the contiguous U.S.

Alert to All Users of the Disqus commenting system:

Because of a recent global security issue, the Disqus website recommends that all users change their Disqus passwords. Heres a URL about the issue:








Enjoy the greatest pictures taken from famous shows and events this year.

Current Issue


This TWICE webinar,  hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.