By Lisa Johnston
New products on display at the American International Toy Fair, held in N
ARLINGTON, VA. — Surging sales of home audio systems came together with strong portable audio growth to boost January's factory-level audio sales by 3 percent to $503 million, Consumer Electronics Association (CEA) statistics show.
Sales fell for the fourth consecutive month in each of the industry's two other segments — home audio component and aftermarket autosound.
Despite the month's gain, total January sales were still off their 1995 peak of $580 million.
Home system sales (including shelf, rack and home-theater-in-a-box systems) surged 28.4 percent to a January record of $140 million. Home-theater-in-a-box sales accounted for $50 million.
Driven in part by headphone CD player sales, portable audio sales (including home radios) grew 7 percent to a four-year January high of $133 million, reversing declines in each of the two previous months. Headphone CD sales surged 53 percent to $48 million.
The study also showed that CD-R audio-based hardware (in the audio separates category) is growing, with four times the dollar volume of January 2000, putting total home CD sales up 4 percent at $24 million, CEA reported.
Autosound sales slipped 8.4 percent to $126 million, while home component sales fell 11.4 percent to $104 million. In the preceding three months, component sales fell twice at double-digit rates.January 2001 Factory-Level Audio Sales/$ in millions
|*Includes home radios.|
|**Comprised of electronic components and speakers.|
|Source: Consumer Electronics Association, Arlington, Va.© 2001 TWICE|
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.