By Lisa Johnston
New products on display at the American International Toy Fair, held in N
ST. LOUIS -Energizer Holdings, maker of Energizer batteries, said it expects sales in its first-quarter fiscal 2001 ending Dec. 30 will be 12-16 percent lower than the $673.6 million recorded in the same three months in fiscal 2000.
"We anticipated a lower demand for batteries and lighting products in the quarter vs. the huge Y2K-driven acceleration of the same period a year ago," said CEO J. Patrick Mulcahy. "In addition, aggressive inventory management by a number of our U.S. retail customers and currency devaluation in several key markets have amplified the negative comparison with last year. As we move beyond our first quarter, we will encounter much easier comparisons."
Despite its sales decline from first-quarter 1999, the company continues to grow U.S. market share, Mulcahy said, noting that ACNielsen data for the 13 weeks ended Nov. 18 indicates Energizer's market share has grown 2 points to 34 percent.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.