CEA Stats: Lights Back On In Audio

By Joseph Palenchar On Jun 7 2004 - 6:00am




A sharp rebound in factory-level audio sales in March and the first-quarter holds out the hope — however naïve — that the industry could post its first annual increase in 2004 after three consecutive years of decline.

March sales jumped 34.7 percent to $695.1 million, helping drive up first-quarter sales by 16.7 percent to $1.627 billion, CEA statistics show. The first-quarter gain was the industry's first in four years.

Despite the advances, March sales were below their 2001 peak of $766.9 million, and first-quarter sales were below their 1995 peak of $1.85 billion, CEA statistics show.

March's gain followed single-digit gains in January and February of 8.8 percent and 3.3 percent, respectively.

Here's how each category fared:

Component audio: March's industry gains were led by a rebounding component audio business, which grew an astounding 68.9 percent in March to $116 million and by 26.2 percent in the first quarter to $257.7 million, following a full-year 2003 decline of 18.4 percent. Despite the gains, first-quarter component sales were below levels posted in every year in the 1990s and 2000s except for 2003.

Portable audio: Portables sales, including home radios, shot up 47.9 percent in March to $183.3 million and by 37.1 percent in the first quarter to $400.2 million.

Home audio systems: Sales skyrocketed 42.4 percent in March to $151.5 million, but declines in January and February held back first-quarter growth to 7.4 percent. First-quarter volume was $331.3 million.

Total home audio: Combined sales of home components and systems rose 52.8 percent in March to $267.5 million and 14.9 percent in the first quarter to $589 million, but first-quarter sales were still below their 1995 peak of $747.7 million.

Autosound: Aftermarket sales jumped 12.6 percent in March to $244.4 million, helping drive up first-quarter sales by 8.1 percent to a record $637.7 million.

March, Q1 Audio Sales
(Factory level, in millions, 2003)
March1st Qtr.
Portables1$183.3 (+47.9%)$400.2 (+37.1%)
Home Components2$116.0 (+68.9)$257.7 (+26.2%)
Home Systems3$151.5 (+42.4%)$331.3 (+7.4%)
Aftermarket Autosound$244.4 (+12.6%)$637.7 (+8.1%)
Total Audio$695.1 (+34.7%)$1,626.9 (+16.7%)
(1) includes home radios
(2) Consists of electronic components, speakers
(3) Consists of shelf, rack and home-theater-in-a-box electronics/speaker systems




Q1 Audio Sales
(Factory level, in millions, 1998-2004)
1998$1,643.1 (-3.9%)
1999$1,592.6 (-3.1%)
2000$1,780.8 (+11.8%)
2001$1,760.0 (-1.2%)
2002$1,593.2 (-9.5%)
2003$1,394.4 (-12.5%)
2004$1,626.9 (+16.7%)
Source: CEA, Arlington, Va.
©TWICE 2004









Alert to All Users of the Disqus commenting system:

Because of a recent global security issue, the Disqus website recommends that all users change their Disqus passwords. Heres a URL about the issue:

http://engineering.disqus.com/2014/04/10/heartbleed.html

 

 

 

 

Connect

 

PHOTOS

Enjoy the greatest pictures taken from famous shows and events this year.

Current Issue

Webcast

This TWICE webinar,  hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.