New York — The Anti-Defamation League’s National Consumer Technology Industry divisio
99 Cent Only Stores marked its 25th anniversary earlier this month by selling nine iPhones for 99 cents.
The one-day offer was limited to the first nine customers to turn up at the discounter's original location on La Tijera Boulevard, here in the Westchester section.
The event was intended to underscore the dollar chain's 25-year history of never carrying a price point over 99 cents.
Founded in 1982 by chairman Dave Gold, 99 Cent Only Stores operates 253 locations throughout California, Texas, Arizona and Nevada under the slogan "Where nothing is over 99 cents, ever!" The deep discounter says it is the nation's oldest existing one-price retailer.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.