By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Ramsey, N.J. - Photo accessories supplier Manfrotto Distribution has donated $20,000 to the Wounded Nature - Working Veterans charity, as a result of a promotion effort for its Kata camera bag line.
Manfrotto donated $5 to Wounded Nature for each Kata product purchased and registered at www.katahaveaheart.com. A non-profit entity known for cleaning up rural beaches and estuaries on the East Coast, Wounded Nature employs veterans and assists them in obtaining their first post-service civilian job.
The partnership between Manfrotto Distribution and Wounded Nature was spearheaded by acclaimed photographer and decorated U.S. combat veteran Stacy Pearsall. According to Bill Drysdale, Manfrotto managing director, “Stacy’s moving work as a combat photographer and unwavering support of veterans and veterans’ causes served as an inspiration for the program.”
“We are thankful to Manfrotto Distribution and Kata for partnering with Wounded Nature and their generous donation of $20,000,” said Rudy Socha, CEO of Wounded Nature. “This donation will allow us to pay for some pending programs that will accelerate our growth cycle. One direct benefit that a segment of Kata Bags’ customer base - nature photographers - will receive is Wounded Nature will be using this money to preserve their livelihood. Nature photographers need abundant wildlife and pristine environments to capture that “money” shot. These funds will be used to deliver that type of environment to their customer base and we will be using veterans to do it.”
“We are proud and honored to have been a partner in such a positive initiative with Wounded Nature and look forward to the possibility of working with them again in the near future, said Doug Feldner, Kata category manager. “This partnership was ideal for the Kata brand as we are always looking for ways to give back to our communities. Not only will we be assisting our American heroes, but we will also be preserving beaches and wildlife to ensure continued great experiences and photographs for generations to come.”
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