Almo Reports Record Turnout For St. Louis Expo

By TWICE Staff On Jul 30 2012 - 2:21pm




Philadelphia - Almo, the major national appliance and CE distributor, reported that it had its best semiannual expo turnout this past week in St. Louis.

 The training session for the Frigidaire Gallery appliance line
While the exact attendance was not revealed, Almo said the strong numbers were a result of its changing the expo format to a two-day event, in order to make the experience more convenient and efficient for its dealers.

Four regional trade shows in New Jersey, Missouri, Ohio and Minnesota were planned for May through August. The training expositions feature hands-on access to the latest products, free skill and technology trainings, door-buster show specials, one-on-one meetings as well as peer networking events.

The format change was based on dealer demand. It now features a day focused entirely on appliance training and the second day focused entirely on CE and skills education.

Each year, the company will adjust the format of the expos based on prior experience and market conditions to ensure dealer partners remain competitive and that their time is respected, Almo said.

Dealers are able to register to win prizes such as plasma TVs and large appliances. During the St. Louis expo, one dealer happened to win both the pre-registration drawing prize and a major "Play to Win" prize, taking home a 50-inch plasma TV and a Sharp Insight steam oven.

Registration is still open for the next two expos coming up July 31 - Aug. 1 in Toledo, Ohio, and Aug. 8-9 in Minneapolis.

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