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Flip Introduces Slide HD

4/19/2010 12:01:00 AM Eastern
NEW YORK — Recognizing the need for a new version of its camcorder that can be optimized for playback or stored video files on the go, Cisco’s Flip Video company introduced last week the Flip Slide HD — a Flip-style camcorder with a touchscreen monitor that slides into a horizontal, tabletop-viewing position for playback.

Flip executives said the company developed the camcorder after hearing feedback from users saying many of them carry recordings around with them on the camera to show friends and family when traveling.

The 3-inch-wide touchscreen operation provides a simple-to-use menu that presents thumbnail images of recorded scenes with a touch.

At the same time, the camcorder keeps “the simplicity, fun and picture quality” of the previous Flip Mino HD and Flip Ultra HD camcorders, while adding the sliding monitor panel with touchscreen flexibility, the company said.

The Flip Slide HD is similar in size and shape to the Flip Ultra line, but steps up the onboard storage capacity to 16GB (double the recording memory) for 12 hours worth of total storage time.

Also included with the Flip Slide HD are stereo speakers, headphone jack, HDMI jack, built-in USB connector, volume control and FlipShare software. All other features will remain the same as those on the Flip Ultra HD.

The latter has been enhanced with new Flip Channels functionality for easy camcorder downloading of recorded images.

The Flip Slide HD will be available April 13 at a $279 suggested retail. Included are a wrist strap and a pouch.

Retailers and e-tailers will sell a silver and white version of the Flip Slide HD, but more personalized versions will be available to consumers who order directly from the Flip Web site. There, purchasers will find a design gallery with thousands of color and pattern options, or users can upload and create their own designs.

The Flip Slide HD will launch with retail partners including Best Buy and Best Buy.com, Walmart and Walmart. com, rolling out “to other brick-andmortar retailers as we go,” the company said.

Cisco is working with Best Buy to offer an in-store kiosk to promote the Flip Slide HD, Mino HD and Ultra HD models. The kiosk will include video with separate spotlights explaining the features of each model.
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