| PRODUCT | WEEK TO OCT. 1 | 2003 WEEK | % CHG. | WEEK TO OCT. 8 | 2003 WEEK | % CHG. | 40 WKS 2004 | 40 WKS 2003 | % CHG. |
| Total Color Television | 742,254 | 1,065,922 | -30.4 | 475,585 | 503,010 | -5.5 | 19,729,907 | 20,544,299 | -4.0 |
| Total Analog Direct-View | 590,352 | 910,754 | -35.2 | 358,511 | 396,396 | -9.6 | 16,711,431 | 17,903,056 | -6.7 |
| Analog Color-Only | 509,501 | 708,906 | -28.1 | 325,082 | 375,999 | -13.5 | 14,147,241 | 14,603,321 | -3.1 |
| Analog TV/VCR Combos | 20,585 | 136,878 | -85.0 | 9,846 | 10,632 | -7.4 | 1,093,138 | 2,224,208 | -50.9 |
| Analog TV/DVD Combo | 60,266 | 64,970 | -7.2 | 23,583 | 9,765 | 141.5 | 1,471,052 | 1,075,527 | 36.8 |
| Digital Television (1) | 151,902 | 155,168 | -2.1 | 117,074 | 106,614 | 9.8 | 3,018,476 | 2,641,243 | NA |
| Total VCR | 229,020 | 615,162 | -62.8 | 230,918 | 240,362 | -3.9 | 6,697,071 | 11,101,813 | -39.7 |
| Total Home VCR (2) | 74,036 | 374,905 | -80.3 | 70,014 | 148,518 | -52.9 | 2,884,373 | 7,055,859 | -59.1 |
| VCR Decks (3) | 53,451 | 238,027 | -77.5 | 60,168 | 137,886 | -56.4 | 1,791,235 | 4,831,651 | -62.9 |
| Camcorders | 154,984 | 240,257 | -35.5 | 160,904 | 91,844 | 75.2 | 3,812,698 | 4,045,954 | -5.8 |
| Total DVD (4) | 1,204,466 | 1,156,355 | 4.2 | 401,667 | 655,382 | -38.7 | 15,152,035 | 14,513,888 | 4.4 |
| DVD Players (5) | 1,144,200 | 1,091,385 | 4.8 | 378,084 | 645,617 | -41.4 | 13,680,983 | 13,438,361 | 1.8 |
| (1) 2004 data omits LCD TV and plasma displays, which were included in 2003 numbers (2) Includes TV/VCR Combos (3) Does not include digital VCRs (4) Includes DVD players, TV/DVD combos, TV/DVD/VCR combos and DVD/VCR combos (5) Includes stand-alone DVD and DVD/VCR ©TWICE 2004 | |||||||||
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