Concord, Mass. —TomTom said it will run a “GiveGive” promotion offering $50 off any TomTom portable GPS device in stores and online from Nov. 22 through Dec. 3.
This is the first time TomTom has offered an in-store discount holiday promotion, said a spokeswoman.
In addition, TomTom said its TomTom One entry-level portable GPS is now being sold through 1,300 Target stores for the first time. The product began hitting store shelves in the middle of this month.
Other retailers carrying TomTom include Best Buy, Wal-Mart, CircuitCity and RadioShack.