Edmond, Okla. - Petra
Industries, a leading distributor of CE, custom installation products, mobile A/V
accessories and appliance connection supplies, held its 9th Annual Car Audio
Expo this past weekend at company headquarters here.
The event gave attendees
the chance to meet face-to-face with vendor representatives from the 26 manufacturers,
who gave hands-on demonstrations of new speakers, A/V receivers, DVD players,
CD head units, navigation systems and accessories, subwoofers and other
As at last year's show, Petra
gave attendees the chance to shop exclusive same-day show specials only
available from the Expo floor. In all, 34 brands participated in offering these
Pioneer, Clarion, SiriusXM, Garmin, Bazooka, Whistler, Dual, Boss, Sound Storm
Laboratories, Directed Electronics, Cobra, PAC, Wilson, Parrot, Midland, Power
Acoustik, Crime Stopper, Rocky Mountain Radar, Boyo, Roadview, Steelmate, DB
Research, Atrend, Scytek and Scosche, Petra said.
"Our manufacturers really enjoy coming to the
Expo because they get to provide direct support and information to the dealers
that sell their products," said Petra executive VP Tate Morgan. "We are proud
to say this year's Expo was another huge success for both the manufacturers and
our dealers who will now be able to take that product knowledge to their own
customers for greater success for their business."
Petra also continued its
annual tradition of the "Installer Olympics," which included such games as the
woofer toss, frozen T-shirt race and a crowd favorite, the creeper races.
All Expo attendees were also
registered for a chance to win raffle prizes including an 8 GB Apple iPod touch
4G, a JVC 5.0 MP Picsio Pocket digital video camera and 37-inch 1080p E200
Series LCD HDTV, a 6.9-inch portable DVD player from Toshiba and a Coby 7-inch Kyros
Interviews from the Expo
show floor with all attending manufacturers can be viewed at http://www.petra.com/petra-channels
In other Petra news, the
distributor has mailed its Spring 2011 catalog to more than 100,000 independent
retailers, e-tailers and custom installers and integrators nationwide.
One of Petra's largest
publications to date, the catalog features products from more than 500
manufacturers including Sony, Canon, Toshiba, OtterBox, Olympus, JVC, Philips,
Garmin, Clarion, Olympus, RCA, Midland, Monster, Jensen, Belkin, Memorex,
Peerless, Maxell, Motorola, Pentax, and Panasonic. In addition, Petra
introduced more than 4,000 new products and dropped prices on more than 1,600
Petra said it continues to expand its top
categories and roster of high-profile manufacturers, exemplified by a broad
selection of iPad 2 cases, and tablet and e-reader accessories from OtterBox,
Griffin and Speck. New additions include speakers, amplifiers and subwoofers
from RE Audio, plus vehicle observation and security products from
CrimeStopper, while more than 100 Pioneer car electronics items are represented
in the Spring catalog, reflecting Petra's role as the exclusive car electronics
distributor for Pioneer in Oklahoma and Texas.
"The entire Petra team
has worked tirelessly to bring in more than 4,000 of the newest products from
the top brands in the industry," said Bill Stewart, Petra president/CEO. "This
vast supply of new items along with reduced pricing on an additional 1,600
items will help open up new opportunities for our dealers at price points that
will add directly to their bottom line."
Petra customers can view
the Spring 2011 catalog and all other recent sales fliers including two 48-page
sales fliers, a 32-page closeout flier, a 192-page mobile A/V flier and a
96-page custom install flier, at www.petra.com/current-email
In addition, Petra's
mobile website for portable Apple, Android and Blackberry devices allows Petra
customers to view new and current products, check pricing and place orders.
Edmond, Okla. - Petra Industries held its 9th Annual Car Audio Expo this past weekend at company headquarters here.