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WeRecycle! Files To Get N.Y. State CE Contract

12/15/2010 03:31:36 PM Eastern

Mount Vernon, N.Y. - WeRecycle! has filed with the New York
State Department of Environmental Conservation to collect and process e-waste
on behalf of consumer electronics and computer companies under the state's new
Electronic Equipment Recycling and Reuse Act.

The New York State law obligates electronics manufacturers
to take responsibility for safe disposal of their products, the company said.
Collection networks must be fully operational in every county, and in each
municipality with a population over 10,000 people no later than April 1, 2011.

The company is among the largest electronics recyclers in
New York State, the company said.

WeRecycle separates electronics into clean, high-value commodity
streams. These proprietary systems also facilitate better and more accurate
reporting under increasingly stringent regulatory requirements, the company
said.

"We handle the entire process in-house to make sure it's
done right and fully documented. Our process protects consumers from a data
security breach and we insure that all equipment is processed domestically,"
said WeRecycle! Mick Schum, president.

The company currently works with a variety of leading
consumer brands in the electronics industry, as well as state, county and
municipal governments throughout New York and the Northeast. That experience
will be a tremendous advantage for customers when the sweeping new law takes
effect across the state's 62 counties, particularly in the challenging landscape
of New York City.

By law each manufacturer must collect and recycle a
specified amount of e-waste based on market share, and submit detailed reports
to regulators documenting safe collection, processing and disposal of all
material. Companies that fail to prove they have met their legal recycling
goals will eventually be subject to escalating penalties depending on the
shortfall. The program notches up again in 2015, when consumers will no longer
be able to dispose of electronics in the regular waste stream.

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