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Walmart Holds Pre-Holiday CE Sale

11/02/2011 03:35:00 PM Eastern
Bentonville, Ark. - Walmart is kicking off the holiday selling season this Saturday with a sale on select CE and toys.

The retailer is also offering consumers an early preview of its top Black Friday specials by signing up on Walmart's website and Facebook page.

Saturday's CE specials include:

  • a Sanyo 42-inch LCD TV for $398 from $448;
  • a Vizio 42-inch LED TV for $498;
  • an LG 47-inch LED TV for $698;
  • the Nook Color, for $199 from $249;
  • an Xbox 360 250GB console with Kinect for $399 plus a $50 Walmart gift card; and
  • an Xbox 360 4GB console with Kinect for $299 plus a $50 Walmart gift card.

"Christmas is in full swing at Walmart," which will also be "the Black Friday destination for the best prices on the hottest gifts, including brand name electronics and toys," said chief merchandising officer Duncan Mac Naughton. "We know shoppers are watching every penny this season, so we're sharing our Black Friday specials early this year so they can plan ahead and deliver a wonderful Christmas for their families."

Other holiday inducements include a price guarantee between Nov. 1 and Dec. 25 on identical items advertised for less at another store; a layaway payment plan; no interest on any purchase made in November and December with a Walmart credit card if paid in full within six months; free shipping offers on nearly 95 percent Walmart.com's assortment; and, to encourage store visits, a 10-cent-per-gallon discount on gasoline at the more than 1,000 Walmart locations with filling stations.

Separately, Walmart's warehouse club sibling Sam's Club has launched a tablet- and smartphone-friendly holiday-planning site at SamsClub.com/gifts that will allow customers to sign up for email, text or mobile alerts of daily "holiday values" including TVs and video games.

Sam's has also enhanced its free shopping app for iPhone, Android and Blackberry to improve the mobile purchasing process and allow smartphone users to create custom shopping lists; view store maps and layouts; purchase, renew and upgrade memberships; and view paperless coupons.

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