Clara, Calif. - Vudu, the IPTV movie service and platform
developer, announced Thursday that it is offering the blockbuster hit "Avatar"
starting today along with extra content, for the first time.
Vudu will have a
28-day advance release window on the digital delivery of the film over rival
streaming-video provider Netflix, the company said. The release will be concurrent
with the home-video disc releases in DVD and Blu-ray.
In addition, Vudu said
it is also providing extras content in standard definition -- something that
not even the current discs offer.
The extra content,
which will be available at no extra charge on the purchase, will include a Vudu
exclusive behind-the-scenes look at the equipment that James Cameron invented
to shoot "Avatar."
Vudu will make "Avatar"
available for purchase in its HD and HDX high-definition formats for $25 or in
standard definition for $20.
Vudu users who
purchase the film will be able to play it back at any time in future from the
Vudu servers in the cloud.