Montreal - Ultimate
Technographics and Mediaclip said Wednesday they have entered a partnership
to offer an easy-to-use creation and production flow for photo-finishing products
Both companies will co-market an integrated services platform
offering an automated system for photo products preparation, printing and
finishing that is efficient, easy to use and cost-effective.
Mediaclip will contribute printable personalized product creation
tools, for personal photos, business photos or branded and licensed products.
Mediaclip said system architecture will support the introduction
of new trendy products while permitting connection with other technologies, including
those offered by Ultimate Technographics.
Ultimate's Impostrip OnDemand Automation solution will provide an
automated system that integrates easily as a back end to web-to-print systems
that are focused on personalized or short-run on-demand printing, the companies
Combined with Mediaclip, print service providers will be able to use
various imposition optimization schemes generated by Impostrip OnDemand
Automation to increase the efficiency of their digital press and to simplify
the finishing process, while enabling the use of large cut-sheet sizes.
"We always focus on finding new ways to help our customers
achieve their goals and simplifying the production process is a great way to do
that," stated Marion Duchesne, CEO, Mediaclip. "We are dedicated to stay ahead
of the pack when it comes to user experience and this includes not only the
creation software end-users but the providers as well. Making it easier to
manage everything from the creation process to the delivery improves everyone's
"In digital printing, automation drives results," added Joanne
David, Ultimate Technographics CEO and president, "and because we integrate
nicely with Mediaclip this easy-to-use web-to-print solution for photo products
and many types of publishing projects, our customers will be able to draw
better profit margin on every order. This partnership allows us to intensify
our mission to automate, simplify and increase the profitability of modern