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TiVo Adds Music Choice Service

12/05/2007 12:18:00 PM Eastern

Alviso, Calif. Digital video recorder hardware and service supplier TiVo said it will now offer music videos from Music Choice to subscribers with broadband-connected TiVo DVRs.

Music Choice will provide a selection of several thousand music videos and original programming to the television through the TiVoCast service, TiVo said. At launch about a thousand video titles are available, with plans to expand the list significantly in the coming weeks.

TiVo said all of the content on TiVoCast, including Music Choice, is offered at no additional charge as part of the existing TiVo service subscription fee. TiVo users access TiVoCast content through the TiVo Central menu.

TiVo subscribers will be able to browse through a variety of music genres using TiVo’s search interface. Music Choice offerings range in genre from rock, pop, hip-hop, R&B, country, Latino, kids’ videos, and Music Choice Originals featuring established and emerging artists, as well as daily entertainment news clips.

“When considering the robust Music Choice offering and the recently announced availability of Rhapsody, with the current Internet radio offering from Live365, TiVo users truly have a 360-degree musical playground,” the company said. “Users can conceivably watch a documentary about an artist, add the artist to a playlist for their mobile device and then watch that artist over and over via music video.”

TiVo boxes are available at leading consumer electronic retailers including Best Buy and Circuit City and through www.TiVo.com.

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