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Sunfire Names 75th Flagship Dealer

7/06/2011 12:32:56 PM Eastern

Carlsbad, Calif. - Sunfire has announced that Las
Vegas-based Progressive Home has become the 75th member of its
Flagship Dealer Program.

Mark Weisenberg, GM of Sunfire said, "Progressive Home
learned that Sunfire Flagship products are optimized to perform in a system as
our engineers intended. Actively demonstrating a 5.1 Sunfire XT System delivers
the unique sonic experience of Sunfire, all out of the smallest form factors
available."

The retailer is among a small group of elite dealers around
the world that through the use of Sunfire XT products, come to understand the
power of delivering unique, active, exciting audio demonstrations and the
benefits gained by adopting this strategy, Weisenberg said.

"The art and science of the demo has been declining over the
years," remarked Weisenberg, "The Flagship Program addresses this by motivating
and incentivizing dealers to merchandise and actively demo complete 5.1 Sunfire
XT systems in a consistent, professional manner."

Dealers participating in the program maintain a system on
active display, receive aggressive discounts and extended payment terms,
realize increased profitability on the XT Flagship products, and gain exposure
in the company's national advertising campaigns as well as being referred to as
the "best of the best" on Sunfire's dealer locator on their website, the
company said.

Complete information on Sunfire, its products and
technology, is available at www.sunfire.com.

Sunfire is part of The AVC Group, which markets the Niles
Audio, ELAN Home Systems, Xantech and ATON.

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