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Sonic Completes DivX Purchase

10/08/2010 11:40:41 AM Eastern

Novato, Calif. -
Sonic Solutions has completed the acquisition of DivX, according to a statement
from the company.

The shareholders
of both Sonic and DivX separately approved the $300 million deal
that was previously announced by the two companies on June 2.

DivX brings widely
deployed digital media technologies, an embedded CE footprint of more than 300
million devices, a strong consumer brand, and a global market presence to
Sonic's expanding position as the leading supplier of services and technologies
for the distribution of premium video content over the Internet, Sonic said.

Sonic's RoxioNow
division develops and licenses a universal "over-the-top" video platform for
retailers, Hollywood Studios, consumer electronics manufacturers, and PC OEMs
to offer movies and TV shows over the Internet. Best Buy, Blockbuster, Sears/Kmart,
Cineplex Entertainment, Hewlett-Packard, Dell and many others license RoxioNow
to power online video stores, while CE companies such as Fujitsu, Funai
Electric, LG, Panasonic, Pioneer, Samsung and Sony embed the RoxioNow platform
in mor ethan 350 product models, the company said. 

The acquisition of
DivX brings Sonic an installed base of CE devices, all of which ship with
Digital Rights Management (DRM) for the secure playback of Hollywood movies
even when not connected to the Internet, according to the company. DivX's DRM,
an important ingredient for the secure distribution of copyrighted video
content, has been approved by major Hollywood Studios. DivX's H.264 video
encoding tools serve as the de-facto standard for a wide variety of premium
content stored in "the cloud" for delivery over the Internet.

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