NEW YORK – Sirius XM declared its new iPhone
application a hit, announcing the app has been downloaded more than one
million times from the iTunes App Store within its first two weeks on the
market.
The Sirius XM app is currently ranked the seventh most popular
free entry on the App Store. The leading free app is iHandgun which essentially
turns the iPhone into a toy gun. Other leading free apps are mainly game
titles.
The Sirius XM app streams up to 120 satellite radio channels in a
free trial for seven days, after which users must pay for service including a
$3 monthly Internet fee on some plans.
“Reaching more than 1 million downloads so quickly is a strong
testament to our world-class programming and Sirius XM’s instant brand
recognition,” said Scott Greenstein, president and chief content officer.
The Sirius XM app does not include access to Howard Stern’s
programming, although most other Sirius XM stars are offered including Oprah
Winfrey, Martha Stewart and Eminem. MLB Play-by Play, NFL and NASCAR
programming is also excluded from the iPhone/iPod touch app.
The app allows users to purchase a Sirius XM song while it is
playing or tag favorite songs for purchase at a later time on iTunes.
