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RVU Alliance Adds 7 Members

11/04/2009 04:14:40 PM Eastern

Beaverton, Ore. - Motorola, Humax, Thomson, Pace, Entropic Communications, NXP Semiconductors and JetHead Development have joined the RVU-Alliance as the organization's first promoter members, the group said Wednesday.

"The newly formed RVU Alliance is capturing the interest of a wide range of companies representing content service providers, consumer electronics manufacturers and technology firms," stated Henry Derovanessian, RVU Alliance board chairman.  "We welcome other companies to look into the RVU technology and see what it can do for them."

The alliance, which made its debut last August, is working to develop a specification for a "pixel-accurate" remote user interface (RUI) for RVU A/V networking technology building off of DLNA and UPnP protocols.

The effort is designed to complement and benefit existing industry interoperability initiatives and members have a commitment to sharing digital content in the connected home.

RVU (pronounced "are-view") is not an acronym.

The RVU protocol is based on a client-server architecture. The server is a source device supplied by the content service provider that allows the distribution and management of video and a consistent user experience to one or many thin CE devices (clients), the alliance said.

RVU allows the television viewer to watch live or recorded programming on various branded TVs or clients.

The RVU Alliance's pixel-accurate RUI technology will provide an identical user experience on all RVU-based thin client CE devices throughout the connected home, including digital TVs, digital media adapters and set-top boxes.

The RVU technology will ensure commercial/copyrighted content is secured with Digital Transmission Content Protection over Internet Protocol (DTCP-IP), originally developed for the IEEE-1394 (a.k.a. "Fire Wire" or "i.Link") digital interface.

Founding partners included Samsung, DirecTV and Broadcom Communications.

New member Motorola Home & Networks Mobility business designs, manufactures, sells, installs, and services digital and Internet Protocol (IP) video and broadcast network interactive set-top boxes, end-to-end video delivery systems, broadband access infrastructure platforms, and associated data and voice customer premise equipment to cable television and telecom service providers.

Humax is a Korea-based set-top box resource that is one of DirecTV's primary IRD suppliers. Humax is entering into the convergence consumer electronics market with digital TV and home media server products.

Thomson, which helped to develop the DirecTV platform and is another IRD supplier to the satellite TV service, is a leader of services to content creators and is interested in "tackling the challenges inherent to providing a consistent user experience across an ever broadening range of devices and platforms, be they operator provided equipment or CE gear," according to a company statement.

Pace is a leading technology developer for the global pay TV industry, working across satellite, cable, IPTV and terrestrial platforms.

Entropic Communications is a leading provider of silicon for home entertainment networking. Entropic's technology is said to significantly change the way high-definition  television quality video and other multi-media content such as movies, music, games and photos are brought into and delivered throughout the home.

NXP is a provider of semiconductors, system solutions and software for global TV and set-top box applications.

JetHead has been instrumental in the development of RVU technology since its inception and is able to offer developers, under license, a full RVU compatible client application.

 

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