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Roxio: Consumers Ready For Home-Based 3D TV

5/05/2010 04:39:41 PM Eastern

Santa Clara, Calif.
- Significant consumer interest exists for home-based 3D entertainment ranging
from movies to home videos and photos according to the results of a new Web-based
survey compiled for Sonic Solution's Roxio Division.

The informal Roxio
3D survey was conducted in March 2010 and collected responses from almost 2,000
Roxio software users residing in the U.S.

Of those polled,
84 percent indicated they are interested in viewing Hollywood 3D movies in the
home, while almost 80 percent believe they will be taking 3D video or capturing
3D photos of family events within the next five years, Roxio said.

"The results of
the Web survey reaffirm our conviction that the dramatic impact 3D is having on
the big screen will translate to the small screen and reshape how consumers
interact with personal media and premium entertainment in the home," stated
Mark Ely, Sonic Solutions strategy executive VP. "We look forward to the year
ahead and using our complete Hollywood-to-Home
3D products, services and technologies to help fuel the market for home 3D."

The Roxio 3D survey
revealed some of the award-winning movies, popular TV shows and key sporting
events that consumers would be most interested in viewing in 3D.

From a list of
sporting events that included the Super Bowl, NBA Finals and the World Series,
the Olympics ranked as consumers' top pick to see in 3D, the survey said.

In personal video
entertainment, the survey found that the almost 80 percent who said they
believe they will be taking 3D video or capturing 3D photos within the next
five years, 75 percent indicated they would be interested in converting some of
their existing 2D personal videos into 3D content.

 

 

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