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Pentax Intros New d-SLRs

5/23/2006 08:58:00 AM Eastern

Boulder, Colo.— Pentax announced a two new digital SLR cameras today alongside a new naming system that harkens back to the company’s 35mm heritage.

In the place of the *ist D nomenclature, Pentax will refer to its digital SLR models as its “K-series,” after the company’s line of 35mm film SLRs. The move completes a model naming realignment announced at International CES.

The 6-megapixel K100D features a proprietary shake-reduction system that uses a moving CCD sensor to combat image blur. Since the system is built into the body of the camera, it bestows image stabilization to all of the accessory lenses in the company’s lineup, Pentax said.

The camera features a 2.5-inch LCD, ISO sensitivity to 3200, and a 2.8 fps burst mode up to five JPEG images or three RAW images.

The camera will ship with the smc 18-55mm lens this July for a suggested retail price of $699.95.

Pentax will also update its entry-level model with a $599.95 price point (with 18-55mm lens included). The Kll0D will ship in August and share the features of the K100D, except for the shake-reduction technology.

The company will add a new lens to its SLR system as well. The DA 21mm F3.2AL Limited wide-angle lens will ship in July for $549.95.