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NuVision Unveils DLP Projector Line

9/14/2009 01:14:36 PM Eastern

CEDIA 2009
Atlanta - High-end
video display manufacturer NuVision
introduced at CEDIA Expo here its first line of DLP-based FullHD front
projectors for the custom installation market.

The company
said it will offer three models in the new ProVu series.

Models include
the P1, which is billed as an entry .65 single-chip model with a UHP lamp and
two throw distances; the P2, which is a step-up single-chip DLP using a .95 DLP
DMD chip and long-life LED light source; and the P3, which is a top-of-the-line
three-chip .95 DLP model with a high brightness 300-watt UHP lamp allowing up
to six different lens configurations.

Jim McGall,
NuVision senior VP, explained that while the LED-based P2 offers a wider color
gamut, cooler and longer-lasting light source, the UHP-based P3 was positioned
at the top of the line because it provides greater peak light output, which is
necessary for larger-screen theater rooms with screens of 100 inches and larger.

The P1 will carry
an $8,999 suggested retail; the P2 will carry an $18,999 suggested retail, and
the P3 will carry a $36,999 suggested retail. Availability dates will be
announced later, the company said.

All three models have the ability to accept NuVision's CineVu
anamorphic lenses, which mount to the frame of the projector allowing for a
true 2.35:1 aspect ratio. The lens eliminates the black bars typically
displayed with such material without degrading the image resolution.

All 2 million pixels are utilized and the image is then
stretched.

NuVision will also offer an add-on "$300 cooling kit," consisting
of a sensing fan and duct system that will extend the one-year warranty on the
projectors to two years.

McGall said the
company decided to get into the projector business because "we are experts at it. We are more than just a flat-panel supplier."

He explained
that by having a projector line, NuVision dealers will have the ability to
develop "synergistic sales" in a home, when it sells a
projector setup, offering NuVision flat-panel displays for other rooms.

NuVision
currently lists about 200 active dealers, with plans to expand to between 400
and 600 dealers in the next two months. From there the company will look to
develop a dealer bases in international markets, McGall said.