For the third consecutive year, Whirlpool won NATM's Premier Partner Award at the buying group's annual meeting. The award acknowledged the long-range planning, merchandising coordination and a level of communication between the two organizations "that is unusual in vendor relations," NATM said.
Whirlpool shared its supplier of the year honors with Toshiba, which was cited for its high level of support in helping NATM grow its premium Cinema series business.
In addition, NATM presented its Partnership For The Future awards to vendors who were "most attuned to the needs of the members, followed closest the ‘group's price is the best price' ideal, and achieved the goals set for all participants."
Winners included AOC, Daewoo, DirecTv, Fedders, Frigidaire, GE Appliance, JBL/Infinity, Hitachi, JVC, Maytag, Mitsubishi, Panasonic, RCA, Sharp, Sony, Zenith, CD Travel Planners and Creative Video of Washington.