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Mega Group Expands Web Program, Adds Fleet Support

8/11/2011 10:20:11 AM Eastern
Germantown, Tenn. - Mega Group USA, the national buying group for furniture, mattress, appliance and electronics dealers, is enhancing its member services in advance of its Aug. 25 convention in Nashville.

The enhancements include the expansion of the group's WebFronts Premium Plus e-commerce program to the mattress and bedding categories, and the introduction of fleet-management software for dealers.

 The WebFronts program gives members a web presence featuring unlimited product catalogs, advanced merchandising and pricing tools, an unlimited dual shopping cart and quote-request system, advanced SEO techniques, automated-rebate centers and product-comparison capabilities. Following the launch of a basic e-commerce program in 2007, the group introduced the enhanced Premium Plus suite in March for the appliance, furniture, electronics, and lawn and garden categories.

The fleet-management software is provided in partnership with EnGenX, and allows dealers to constantly track delivery and service trucks and maximize routes, monitor speed, RPM, idle times and off-hour activities.  The web-based solution easily integrates with dealer's existing software application, Mega said, and can be fully customized to suit individual dealer needs.

"One of Mega Group USA's distinct advantages is the breadth of business services that we offer our dealers," noted business services director Mallory Parker. "This new fleet-management software offered by EnGenX gives our dealers yet another major resource designed to make their business even more profitable."

The programs will formally debut at this month's Mega convention, running Aug. 25-28 at the Downtown Renaissance in Nashville. The show, which is themed "Stay Connected. Be Connected", is focused on further educating dealers on web marketing. In addition to training workshops on the WebFronts program, the group will also conduct informational sessions on social media that include tips, techniques and best practices, plus a special address by social-media expert Jeff Korhan, this year's featured speaker.

 "Online and social-media marketing is critical to [our dealers'] success," said Mega president Rick Bellows.  "As a leader in web marketing, it is our responsibility and passion to continue to bring our dealers the knowledge they need to compete online."

Mega describes itself as the fastest-growing national home-furnishings buying organization in the country, with 1,600 retail members operating 2,500 storefronts in the furniture, electronic, appliance and mattress sectors.  For more information, visit www.megagroupusa.com.

 
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