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McIntosh Taps Luxury-Goods Marketer As VP

6/22/2010 04:48:14 PM Eastern

Binghamton, N.Y. - D&M
brand McIntosh has
appointed a sales and marketing executive from multiple luxury-goods industries
to the new position of sales and marketing VP.

McIntosh's new sales and marketing VP, Linda Passaro

The new
hire, Linda Passaro, "has been instrumental in building luxury brands and
driving sales for leading global companies such as De Beers, Montblanc, Baume
& Mercier and Longines," the company said.

She will
report directly to McIntosh President Charlie Randall, who said Passaro "brings
to McIntosh a wealth of experience in the high-end world of luxury brand

The new VP
"has a proven record of success in leading sales and marketing teams to
business profitability, identifying trends, analyzing competitive brand
positioning and crafting effective core brand messaging," Randall added.

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