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LG Tips Hand On 55-inch OLED TV Plans

1/01/2012 12:06:00 AM Eastern

Englewood Cliffs, N.J. - LG Electronics USA issued an official statement on New Years day about its plans to show a 55-inch FullHD 1080p OLED set during its International CES press conference in Las Vegas on Jan. 9 - even though its South Korean sister company may have leaked the story on Christmas day.

 

LG's latest manifestation of OLED technology offers an ultra-thin
panel depth, richer and truer color reproduction, and a 100,000,000:1 contrast
ratio that is said to be 50 times greater than today's LED-backlit LCD displays.

The panel refresh rate is also superior to today's flat-panel
sets, at less than 0.1 microseconds. Such speed enables the OLED TV to display
rapid movements and motion with more realistic clarity, LG said.

LG has also developed a Triple XD engine to drive the picture
with Dynamic Color Enhancer, a Contrast Optimizer and a Resolution Upscaler.

"The OLED TV is the ultimate display device, a culmination of the
sophisticated technological advances made by LG," stated James Fishler,LG Electronics' marketing and go-to-operations senior VP. "This next-generation display
will further strengthen LG's position as a true leader and trend-setter of the
home entertainment industry. It is the TV of dreams."

Like most 3D capable sets, the model 55EM9600 OLED display will
present images in both 2D and 3D and feature a 2D-to-3D conversion system for
viewing standard 2D material with a realistic 3D effect.

The set's cosmetic styling features a new ultra-slim bezel that
is central to LG's 2012 Cinema Screen Design. Because OLED technology does not
require a lamp or bulky support structures, panel depth is just 4mm (3/16ths of
an inch) thin, and the set's weight is 16.5 pounds. The panel can also be
mounted on a wall with virtually no space between the panel and wall.

Pricing and availability will be announced later.

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