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iPhone To Accept Third-Party Apps

6/11/2007 02:08:00 PM Eastern

San Francisco — Apple’s iPhone will run third-party Web 2.0-based applications when it begins shipping on June 29, the company announced here at its Worldwide Developers Conference.

Web 2.0 applications “look and behave just like the applications built into iPhone,” Apple said. The apps will “seamlessly access iPhone's services, including making a phone call, sending an email and displaying a location in Google Maps.” Apple contends that Web 2.0 applications will “extend iPhone's capabilities without compromising its reliability or security.”

Web 2.0-based applications are “far more interactive and responsive than traditional Web applications and can be easily distributed over the Internet and painlessly updated by simply changing the code on the developers' own servers,” Apple said. The standard also provides secure data access and transactions, including those used with Amazon.com or online banking.

Web 2.0-based standards let developers “create amazing new applications while keeping the iPhone secure and reliable," said Apple CEO Steve Jobs.