twice connect

Distributors See Hopeful Holiday Sales Trends

10/06/2013 08:00:00 PM Eastern

NEW YORK — Distributors expect a good, competitive holiday sales season for CE and related categories as the industry sets its marketing, promotions and inventory plans for the fourth quarter.

Distributors contacted by TWICE for this special holiday preview expect tablets, smartphones and headphones to be in demand; see Ultra High Definition giving the flat-screen market more attention and more margin; and are looking to alternative categories — both in CE and beyond — to generate further growth. The introduction of new video game consoles will further spur holiday cheer for retailers.

As for Black Friday promotions, amid the usual concerns about giving away margins, distributors said such promotions will not affect unilateral pricing policy (UPP) programs with top-tier manufacturers. In fact, they report that retailers are just as happy as they are about the success of UPP programs this year.

The following is our “virtual roundtable” based on questions TWICE asked these top distributor executives via email:

Black Friday Promos Expected At '12 Levels

Big Things Are Expected From Ultra HD

UPP Should Continue To Work During Q4

Smartphones, Tablets Are Still Growth Engines

Distributors Adding CE, Non-CE SKUs To Boost Sales

Nationwide PrimeTime 2014

Scenes from Nationwide PrimeTime buy fair held in

ProSource Meeting Filled With Optimism

San Antonio — Optimism reigned at ProSource’s

Ingram Draws 500 To Spring Vendor Expo

Scottsdale, Ariz. — Ingram Micro Consumer

CEA Holds ’14 Digital Patriots Dinner

Washington — CEA held its annual Digital Patriots’

8 Technology Accessories For a Greener Earth

An Earth Day review of Earth-friendly products, by

BrandSource Shows Diverse Product Selection

BrandSource’s Summit show at the Marriott World