twice connect
careers

CEA Donates $75K To Green Chips

1/04/2011 11:18:38 PM Eastern

LAS
VEGAS - The Consumer Electronics Association (CEA), owner and producer of the
International CES, today donated $75,000 to Green Chips, a non-profit
organization promoting carbon neutrality, to support sustainable energy in
southern Nevada.

"This
donation illustrates CEA's commitment to sustainability in the Las Vegas area
as we launch another successful International CES," said Gary Shapiro,
president and CEO of CEA. "Green Chips is creating clean energy and showing the
power of green innovation and ingenuity in southern Nevada, which mirrors CES'
dedication to being a green tradeshow and to implementing sustainable
practices."

Shapiro
presented a check Tuesday to Oscar Goodman, chairman of Green Chips and Mayor
of Las Vegas, in a ceremony at the Las Vegas Convention Center, the official
site of this year's CES from January 6-9.

The
donation was made to Green Chips' Non-Profit Energy Audit and Retrofit program,
which typically covers the cost of a building's energy efficiency audit and
construction retrofit needs. The Shade Tree, a Las Vegas women's shelter, has
utilized this energy efficiency audit and solar retrofit program, along with
installing solar panels, to cut energy costs by a projected 10 percent.

Last
year at CES, CEA donated $50,000 to the Las Vegas Metro Police Department to
purchase seven Vetrix electric motorcycles, which are on the streets of the
tourist corridor every day, CEA said.