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CEA-CNET Survery Shows Consumer Confidence

10/27/2009 04:20:44 PM Eastern

Arlington, Va. - Consumer confidence in the overall economy
improved, while confidence in technology and consumer electronics fell slightly
in October, according to the latest figures from the Consumer Electronics
Association (CEA) and CNET.

This report is in sharp contrast with today's Conference
Board report
, which indicated that consumer confidence of the current
economic situation reached a 26-year low in October.

The CEA-CNET Index of Consumer Expectations (ICE) climbed five
points to 174.1 in October. The ICE, which measures consumer expectations about
the broader economy, is up 10.4 points from this time last year, and has
climbed in three of the last six months.

The CEA-CNET Index of Consumer Technology Expectations (ICTE)
declined four points this month. The ICTE, which measures expectations for
buying CE and spending more on CE products and services, is up 3.1 points from
this time last year.

"With the holiday shopping season right around the corner,
consumers are still being cautious towards spending," said Anne Claudio,
research VP at CBS Interactive. "Continued good news on the economy will drive
spending in many categories, including technology, as consumers look to enjoy
the holidays."

The CEA-CNET Indexes are comprised of the ICE and the ICTE, both
of which are updated on a monthly basis through consumer surveys. New data is
released on the fourth Tuesday of each month. CEA and CNET have been tracking
index data since January 2007. To find current and past indexes, charts,
methodology and future release dates, log on to www.CEACNETindexes.org.