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CEA Announces Threadless Innovation Design Winner

12/08/2009 01:34:51 PM Eastern

Arlington, Va.
- The Consumer Electronics Association (CEA) announced that David Fleck of Edinburgh, Scotland,
is the winner of the international Threadless Loves Innovation design
challenge.

CEA partnered with Threadless.com, a community-based company, on
the design competition inspired by the Innovation Movement, CEA's grassroots
campaign supporting public policies that advance the U.S. innovation economy.

Fleck's entry won the design competition from among 170
submissions with his design, known as "Innovation Revolution," which depicts
the wellspring of technological achievement as it originates from the human
mind. The winning design entry can be viewed here: www.threadless.com/submission/241430/Innovation_Revolution/comproll,87
.

"On behalf of the Innovation Movement, CEA congratulates David on
his inspiring interpretation of the innovation process, as it begins in the
mind of the entrepreneur who has a great vision," said CEA president/CEO Gary
Shapiro. "Innovation is global in scope, and this competition is a unique
opportunity to engage with citizens around the world on innovation, a topic
vital to global economic recovery."

Designers were asked to convey their interpretations of
innovation from the past, present or future. Voting was open to the public and
the 2 million registered users of the Threadless community.

For his winning design, Fleck will receive a trip to the 2010 International
CES, Jan. 7-10, in Las Vegas, where his design will be on display and available
to tradeshow attendees who join the Innovation Movement. The innovation shirt
will also be given away through a variety of social-media challenges at CES. The
shirt will also be produced for retail and sold on Threadless.com.

"Right from the start, humans have been innovating - from the
wheel to the pyramids, the light bulb to the Segway," said Fleck. "I wanted to
celebrate the incredible journey with this design. Innovations can
revolutionize our lives, and the sky really is the limit!"

The Threadless challenge winner will join CEA's Apps for
Innovation winner at CES. The Apps for Innovation contest is accepting apps
submissions through Monday, Dec. 14. Software developers are asked to build
apps that either help constituents better communicate with lawmakers about the
need for innovation policies (such as alternative energy, broadband, patent
reform or trade agreements) or apps that illuminate how innovation is already
at work in the United States, and across the
globe. Apps can be for any type of device or platform.

The apps winner will receive $10,000 and a free trip to CES,
where he or she will be announced to the public during Shapiro's keynote
address at the show. A second-place winner will receive $5,000, and $3,500 will
go to a third-place winner. The best apps from the contest will be on display
via a Web kiosk on the CES show floor. To compete, visit www.appsforinnovation.com

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