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Azione Adds Two Vendor Members

3/28/2012 11:33:07 AM Eastern
West Chester, Pa. - Cinema Design Group International (CDGi) and Séura have joined the new Azione Unlimited buying group as vendor members.

Boca Raton, Fla.-based CDGi designs, manufactures and installs custom luxury home-theater environments, which it markets to A/V retailers and custom home integrators. "We are excited to be members of the new group and want to assist in the growth of its leading-edge dealers," CDGi founder Carey Schafer commented.

Green Bay, Wis.-based Séura is a manufacturer of luxury technology solutions including TV mirrors, waterproof and outdoor TVs, and lighted mirrors. "We are delighted to be part of Azione Unlimited," said co-founder and partner Tim Gilbertson. "Séura highly values relationships with industry partners -- participating in this group will help grow our business and our partners' businesses."

CDGi and Séura follow last week's addition of power-management supplier SurgeX to a growing roster of more than 25 vendor members that also includes Sonance, Liberty, Stewart, Integra, Digital Projection and Epson. The lineup, said Azione president and chief creative officer Richard Glikes, "underscores our dedication to the installation channel through integrators and custom retailers ... one can see our focus is on specialty brands with channel discipline."

 The new additions follow yesterday's announcement that DSI Entertainment Systems and Encore Audio Video have joined the Azione board as founding dealer members, keeping the group on track to meet its year-end goal of 150 dealer members. "With our dues of $750 per quarter our dealer member acquisition has been very strong," Glikes noted. "We are adding members on a daily basis and expect to achieve our goal of having 150 dealer members by year end with alacrity."
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