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Aaron Neretin, 82, CE Journalist, Market Analyst

4/20/2011 03:08:00 AM Eastern
New York - Aaron Neretin, journalist, publisher, market analyst and member of the Consumer Electronics Hall of Fame, died on Monday, April 18 at Beth Israel Hospital, here. He was 82.

Aaron Neretin

Funeral services will be held at 11:30am on Thursday, April 21 at the Plaza Jewish Community Center in New York City. Please see Plazajewishcommunitychapel.org for further details.

 


A native New Yorker who graduated from New York University on the G.I. Bill after serving with the U.S. Army in Japan from 1945 to 1948, Neretin began his career at Fairchild Publications in 1950 as a copy boy for all of its publications.

Neretin eventually joined the copy desk at Retailing Daily, becoming a reporter, section editor for major appliances and city editor for the publication, which became Home Furnishings Daily (HFD), one of the leading electronics/appliance trade publications for years.

During his time at HFD he worked with several well-known CE journalists of the era who, like Neretin, made major contributions to the industry after they left the paper: Manning Greenberg, electronics section editor and editor of Electronics magazine; fellow Hall of Famers Henry Brief, who headed the Recording Industry Association of America and the International Tape Association and Frank McCann, who as public affairs VP of RCA, helped in the development of the HDTV standard; Lois Whitman, who founded and continues to run the public relations agency HWH Enterprises that represent top CE brands; and Karen Fisher, reporter and editor who was Neretin's life partner and survives him.

In the late 1960s, Neretin was recruited by Billboard Publications to become editor and publisher of Merchandising magazine. He remained editor and publisher after Gralla Publications bought Merchandising magazine in 1973, and left the publication in 1978 when it was sold.

He then formed his own company, Neretin Associates, which provided retail market intelligence to industry executives via interviews with key electronics retailers and marketplace research.

Neretin was voted into the CE Hall of Fame in 2009, one of a handful of media executives who have been so honored since its inception in 2000. Neretin also received numerous industry awards from the UJA and the Consumer Electronics Association, which also operates the CE Hall of Fame.

Along with Fisher he is survived by a brother, three grown children, two sisters-in-law, three grandchildren, nieces and nephews.

Funeral arrangements were incomplete as of this posting. - With contributions from the Neretin biography at CEA: CE Hall of Fame - Inductees page at www.CE.org.

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