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Samsung Rolls Out Kitchen, Laundry SKUs

7/05/2011 12:01:00 AM Eastern

NEW YORK — Samsung has formally rolled
out its latest spate of kitchen and laundry
products for 2011.

Many of the majaps, including a Wi-Fi-enabled
refrigerator with preloaded apps, were
first shown to the trade at International CES
in January.

The assortment includes:

• the Flex Duo 5.9-cubic-foot oven that
can be split into two separate chambers with
individual temperature controls by employing
a removable center divider;

• Samsung’s first gas range, the FX710BGS,
with a 5.7 cubic-foot true convection
oven, 18,000 Btu power burner and commercial-
grade design;

• the 3.9-cubic-foot WF431 washer with
PowerFoam technology that infuses detergent
with water and air to create a penetrating
cleansing foam; its companion dryer, the
DV431, has steam settings to quickly remove
odors and wrinkles;

• Samsung’s first top-load washer, the
4.7-cubic-foot WA5471 with “PowerFoam”
technology and “Diamond” drum, whose
surface depressions are up to 30 percent
smaller than those on conventional drums to
help to minimize fabric loosening and damage;
and

• Samsung’s 30-cubic-foot RSG307 refrigerator,
described as the largest capacity
in a side-by-side configuration.

The products formally debuted at a media
reception held last month at the Samsung
Experience showroom in the Time Warner
Center in Manhattan.

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