Torrance, Calif. — General Imaging will sell a limited-edition pink digital camera through the Home Shopping Network (HSN) to support National Breast Cancer Awareness Month.

The GE-branded H855 will debut on an Oct. 20 broadcast and sold online at www.hsn.com, the companies said.

For every unit sold, HSN will donate a portion of proceeds to Susan G. Komen for the Cure.

The 8-megapixel H855 is a riff on the E850, featuring a 5x optical zoom, 28mm lens and a 3-inch LCD screen.

A number of manufacturers have announced special-editions products, including pink digital cameras, to support National Breast Cancer Awareness Month including

Polaroid

and

PNY

.