Photo

Print

EMail

TWICE On The Scene: Micro Center

2007-10-25 00:00:00

Micro Center's latest store in Rockville, Md.
Store employees have a special area to help customers configure their own computer.
Micro Center's new format has more of a warehouse feel then their original stores.
The stores have a wide open feel.
With The Knowledge Bar the chain wanted to create an area where PC enthusiasts would hang out and it even sells candy and high-energy drinks, a staple of the hard-core gaming community.
Instead of just offering a few "how to" books, the new stores have an entire book store and reading area.
Micro Center reported notebook sales in the chain are up 30 percent so it dedicated a large section of the new format to this category.
A well of desktop PCs. Despite the industry-wide decline in popularity, Micro Center posted double digit gains in this category.
Despite its computer heritage, Micro Center has offered a large selection of LCD and plasma televisions for several years. The new stores stock about 90 SKUs.

Photo

TWICE On The Scene: PMA

Photos from PMA 2008

TWICE on the Scene: Brand Sour

A look around the Brand Source Summit at the Hilton Anatole, Dallas.

A look around the Bra

Almo Kicks Off 2012 Expo Serie

Cherry Hill, N.J. - National CE and appliance distributor Almo kicked off its annual four-city conve

Connect

most popular

TWICE's The Week In Products

International CES Celebrity Sightings

Apple's Grand Central Terminal Store Opens

most commented

A Tour Of J&R Jr.

Comments

HES Spring Summit

Comments

TWICE's The Week In Products

Comments

VIDEOS

1 / 1

Now Playing: Adorama's Third Annual Street Fair - June 23, 2013

AdoramaTV invites you to a very exciting event - the 3rd annual Adorama Street Fair, called Sunday Family Fun Day, in support of the Boomer Esiason Foundation to fight Cystic Fibrosis. The event is free and and fun for the entire family. Last year More Videos »

Now Playing: 80th NIKKOR Anniversary

Have you ever wondered how your NIKKOR lenses are made? In honor of the 80th NIKKOR anniversary, we'll take you through this beautiful process and give you a whole new appreciation of your favorite glass.

Now Playing: Announcing Windows Stores at Best Buy

The Windows Store will showcase the full breadth of Windows tablets and PC's, Windows phones, Microsoft Office, Xbox and more, in an immersive, hands on, unique, interconnected environment.