Casio Unveils New Exilim Camera Models
By Greg Tarr On Jan 24 2011 - 6:01am
LAS VEGAS —
In addition to unveiling its Tryx new concept
camera, Casio Computer used International CES to
show an assortment of 2011 Exilim point-and-shoot models
stressing resolution and zoom range.
Casio America presented
five Exilim point-and-shoot
models, including the
EX-H30 ($250 suggested
($250), ZR100 ($300),
ZS5 ($100) and ZS10
The EX-H30 features
resolution, a 12.5x optical
zoom lens starting
at a 24mm wide angle,
and the ability to capture
up to 1,000 photos
on a single battery
The camera body measures
less than an inch
thick (0.95 inches), and
includes built-in Slide
that allows users to capture natural panoramic images.
The EX-H30 employs a 16-megapixel CCD with sensorshift
technology, and the Exilim Engine 5.0 system offers
clear and bright tonal color gradation. It records HD video
in 720p format and includes a 3-inch (460,000-pixel) LCD.
The H30 will ship in March in a choice of sliver, black,
red and gold.
The new Exilim flagship model ZR100 will ship in March
and features a 12.1-megapixel backside illuminated CMOS
sensor with strong low-light performance, and a new Exilim
Engine HS system using dual-core processors that work
together for high-speed shooting and processing,
Also included in the ZR100 are 1080/30 fps HD video
recording, sensor-shift image stabilization, built-in stereo
microphone, full 12.5x optical zoom, and high-speed burst
shooting for stills at up to 10-megapixel resolution while recording
There is also a high-resolution (460,000-pixel) 3-inch
LCD, HDR functionality with HDR-Art, slow-motion video
recording (up to 1,000
fps) and Slide Panorama.
Shipping in January is
the EX-ZR10, which was
at the 2010 Photokina
For lower-cost offerings,
the Exilim EX-ZS5 and
EX-ZS10 models, each
with a number of highperformance
resolution and 26mm
wide-angle lenses with
a 5x optical zoom range.
The EX-ZS10 adds
high-definition 720p video
capture, while the ZS5 records
in up to VGA (640 by 480) SD video
Both include a variety of shooting modes, such as Best
Shot technology, which presents 23 scene modes with photos
and descriptions to help users learn when to use them.
The cameras both have 2.7-inch LCD screens and USB
charging of the battery.
The EX-ZS10 will be available in black, silver, red, pink
and blue, and the EX-ZS5 will be available in black, silver,
orange and pink. Both ship in March.
The company also announced the February launch of
its Imaging Square (http://art.casio.com
), an online service
that will enable users to transform photos into art.
The new service was said to have been based on the
theme “New Art for My Life,” also expressed in the high
dynamic range (HDR) functions of the new EX-ZR100
and Tryx cameras.
HDR is a shooting mode that will program the
camera to take several shots with different exposures
and instantly combine them into a single
image with a high dynamic range.
The Imaging Square service is said to bring
HDR-ART functionality, found in some of its
higher-performing cameras, to the world so
that everyone can enjoy photos in a whole new
way and create their own new collection of Digital
Photo Art. Imaging Square will be a one-stop
shop for freedom of expression through Digital
Photo Art and will be compatible with images
taken from any brand of digital camera or device.
Service features will be open to all, and
will enable users to upload their image to make
creative edits. Finished “digital photo art” can
be saved on the Web site, shared with others
or sent as a greeting cards.
Initial services will include: Digital Craft, which
converts photos into compelling artwork; HDRArt
craft and virtual painter; My Atelier, to store
photos and projects; and Gallery, for publishing
and sharing photos. Casio said the services will
be continually expanded over time.