By Lisa Johnston
New products on display at the American International Toy Fair, held in N
LAS VEGAS —Visteon showed at CES a new OEM-style CD-receiver with MP3 capability from CD-R or CD-RW discs. The unit, with a 100mm opening, "can be self-installed in one minute," according to the company, which expects to sell the products from its website. It will be available in five different colors in March at an estimated price of $399, including installation tools.
GARDENA, CALIF. —Clarion is offering new colorful "skins" for certain new head units priced above $200. To add variety to the company's new lineup, faceplates in five different colors are available, each at a suggested retail price of $35.
LAS VEGAS —Blaupunkt used 2001 CES as the scene for display of its prototype MP3 CD-receiver based on the company's Hamburg model. The unit accepts MP3-encoded CDs and is expected to be available during the third quarter in an X-line version as well, at the lowest price on the market or about $350, the company said. In addition, Blaupunkt showed a prototype of a XM-ready head unit, expected to be available in 2002.
NORTHBROOK, ILL. —Motorola, the OEM for LoJack, announced it has shipped its 2 millionth LoJack to the LoJack company, which is selling the car locators at an increasing rate. Motorola said it shipped a million LoJack units over the past three years vs. the first 1 million units shipped, which spanned a 10-year period. LoJack said it has added seven new metro areas to the existing 12 domestic markets over the past three years, and claimed that LoJack units have resulted in the recovery of more than 42,000 vehicles, or a 90 percent recovery rate.
LAS VEGAS —Beltronics launched at CES the first "Performance Guarantee" for radar detectors, effective this month. The company has begun testing all Bel 2001 products at an independent testing lab for relative X, K and Ka band radar sensitivity against other detectors in the same price range. Each product will ship with a written performance guarantee, and Bel claims if a consumer's unit is not performing properly they can send it to the lab to be retested. "If it doesn't meet the standard, we'll replace it," said sales and marketing VP Donal Rich.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.