By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Sony Electronics and Sony Pictures have teamed up to make animated box office hit “Cloudy with a Chance of Meatballs” available to rent exclusively by owners of Sony networked Bravia HDTVs and Blu-ray Disc players as a streaming title for four weeks prior to the general DVD retail release.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.
Looking to drive adoption of its many Blu-ray Disc players and movies through the holiday selling season, executives from Sony Electronics and Sony Pictures staged an elaborate showcase here last month for key products and releases.
Central to the messages of both Sony divisions was the arrival of new broadband-connected BD-Live interactive extra content that is included on such key new Blu-ray Disc releases as the following:
The Blu-ray Disc Association greeted the dawning of the 3D age at International CES by celebrating the strong adoption rate of the Blu-ray format, and by pointing out that more than 20 2D and 3D Blu-ray Disc products were being introduced by manufacturers.
The group also launched here a new 3D Blu-ray logo that will help consumers quickly discern 3D-capable Blu-ray players from 2D-only versions.
Sony used the new Yankee Stadium and the navy blue of Yankee pinstripes last month to unveil its latest Blu-ray Disc offerings, including a pair of 400-disc Blu-ray Disc (BD) MegaChangers and a new single-disc player.
The BD MegaChangers — BDP-CX960 (shipping this fall at an $800 suggested retail) and BDP-CX7000ES (shipping in August at $1,900) — will store and play up to 400 Blu-ray discs, DVDs and CDs.
Sony took the wraps off four Blu-ray products and another series of Bravia Internet-video-ready HD LCD TVs at its dealer show, here, last week.
Although the company revealed the majority of its 2009 televisions and home audio products at the International CES in January, a few surprises were held back for the dealer get-together.