By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Panasonic began this morning with its annual two-day press briefing for its TV and audio products here in New York.
The goal is to provide a detailed overview of product features that much of the media saw or heard of during International CES in January. It also provides pricing and availability info for home audio, and pricing info on its inaugural streaming media line and its 3D and 2D Blu-ray players for 2013.
I visited the event this morning to take a look at the many features in its plasma and LCD TV lines that debuted in Las Vegas, and the features are many and are impressive. Here are a few:
Two Panasonic execs demonstrating the Swipe & Share 2.0 feature.
After seeing the line, my advice to Panasonic is to make sure their salespeople and reps go out and fully demonstrate the capabilities of the line. And my advice to retailers that are carrying Panasonic’s 2013 line would be to make sure they know all the features and — demonstrate and explain the features.
No, these are not your father’s HDTVs.
After much conjecture on the future of Panasonic’s plasma TV operation, and TV altogether, Jack Oh, product manager of LCD TV, said that year on year, the company’s emphasis on bigger screens with higher margins and better features has increased pricing year on year by 5 percent, which is good news for them.
Our resident TV expert, executive editor Greg Tarr, will be back from a road trip and will visit Panasonic tomorrow, so we will get his insights on the line — and probably pricing and shipment dates, which were not available as of this posting.
Visit TWICE.com tomorrow for further updates.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.