TWICE reporters give you a deeper look into their areas of expertise.
eReader Customer Base Is Shrinking

For most retailers, the e-Reader market presents short-term and long-term challenges despite bullish sales projections from Wall Street analysts. As editor Amy Gilroy pointed out in her blog, select eReaders aren’t available to all retailers to offer. The restricted eReaders include the popular Kindle series, available only through Amazon, and the planned Barnes & Noble Nook, available ...... Read More
Comments (1)OK, Everybody Say’Cheese’ For 53 Minutes

If you were one of the 50,000 or so fans at Game 1 of the World Series on Sunday in The Bronx, or knew someone who was, get ready for the best game of “Where’s Waldo?” you ever played. MLB.com had photographer David Bergman produce this panoramic image from the game by stitching together 675 photos (45 across by 15 down) taken over a 53-minute span starting at 8:02 p.m. ET. Be ...... Read More
Comments (0)Windows 7 Whopper

Burger King Japan and Microsoft have teamed up for an unusual cross-promotion this week. Behold the Windows 7 Whopper.Measuring 5.1 inches in diameter, the “Amerikanbanzu” (”super giant”) Windows 7 Whopper features seven ¼-pound beef patties totaling 1.75 pounds. The first 30 customers can purchase a Windows 7 Whopper for the special price of ¥777 ($8.49), reg ...... Read More
Comments (0)Wireless E-Readers, Only for Some

Highlighting another hit product most consumer electronics retailers won’t be selling this Christmas, Amazon.com announced its Kindle e-reader is its No. 1 selling product in units and dollars across all categories, astonishing Wall Street analysts. And arguably the coolest e-reader to date, the Nook from Barnes & Noble, isn’t going to be offered beyond its own doors and Web site ...... Read More
Comments (2)Darrell Issa Update

Former Directed Electronics CEO and Consumer Electronics Association chairman Rep. Darrell Issa (R-Calif.) has been in the news of late and he has not forgotten his CE roots. As part of an imbroglio on the House Oversight and Government Reform Committee, a GOP staffer used a CE product to cause a ruckus recently in the House. From The Hill: A GOP committee staffer captured video of Democrats leavi ...... Read More
Comments (1)Best Buy Picks NYC For Its First 24-Hour Store

New York is the city that never sleeps, so it is entirely appropriate that Best Buy chose the Big Apple for its first 24-hour location. The ’round-the-clock retail store — the company’s fifth outpost in Manhattan — will occupy a former flagship Circuit City site on heavily trafficked 14th Street at Union Square. When it opens on Nov. 13, the 48,000-square-foot ...... Read More
Comments (6)Monster Cable Mourns Passing Of Daniel Graham

The following statement was issued today by Monster Cable: “It is with great sadness that Monster announces the passing of Daniel Graham, who succumbed to a prolonged illness on Sunday, October 11. Daniel has been a much beloved member of the Monster family since he joined the company in 1992. Since 1995 he has served as ‘PR Monster,’ where he played an integral rol ...... Read More
Comments (14)If You Give a Mouse an Apple

The New York Times has an article about Disney’s planned overhaul of its retail stores with the help of Apple’s Steve Jobs. “It’s time to take risks,” [Jim Fielding, president of Disney stores Worldwide] said he told [Disney board members]. “When consumers are ready to spend again, we will be ready.” Despite the sinking economy, Disney clearly isn ...... Read More
Comments (0)Dell Culture Clash

Back in my day, the jocks and the techies-A/V squad guys rarely had a topic that both could talk about, but it seems that is no longer true. This Dell laptops story was posted on www.TWICE.com on Oct. 7: Dell Goes To Bat With MLB New York - Dell today will begin offering a variety of new colors and designs for its laptops, including baseball team logos through the Dell Design Studio. It was r ...... Read More
Comments (1)Will Apple Kill e-Readers?

As iRex Technologies, a spinoff of Royal Philips, unveiled its $399 wireless Kindle rival Wednesday at the N.Y. Historical Society, the elephant in the room wasn’t just Amazon’s Kindle, but the rumored tablet PC from Apple.First, the iRex is a wireless e-reader due at the end of October in Best Buy stores followed by other retailers in the first quarter. Bloggers have deemed it ...... Read More
Comments (1)Shure Student Recording Competition Now Open

Registration for Shure’s sixth annual “Fantastic Scholastic” student recording competition is running now through Oct. 19. The competition is open to high school and college students. Competing teams from 10 schools will be randomly selected to submit an original piece of music recorded using Shure microphones.A random drawing will determine the 10 competing schools, each of w ...... Read More
Comments (0)Industries Are Ready For 3-D TV, But Are Consumers?

Ready or not, a new era of 3-D 1080p (for each eye) high-definition video for the home is just around the corner. Executives from the largest Hollywood studios to the top-ranked consumer electronics companies demonstrated at a 3-D Summit, co-hosted in Los Angeles by TWICE sister publication Variety last week, that they are hell-bent on making this happen, and for the near term at least, it promise ...... Read More
Comments (4)




