By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Thousand Oaks, Calif. — Outdoor LCD TV resource SunBriteTV said it is offering free shipping, special discounts and sales leads for the remainder of 2012 on its TVs sold to custom integrators in its Preferred Dealer program.
Dealers who join SunBriteTV’s Preferred Dealer program and agree to a 12-month minimum purchase amount qualify for free shipping on all SunBriteTV orders. At the same time, installers who reach their 12-month minimum purchase amount receive additional discounts.
All Preferred Dealers are automatically included in SunBriteTV’s dealer locator and receive priority positioning in the website’s results listing.
SunBriteTV said its online marketing campaign sends “tens of thousands of leads to Preferred Dealers each month, providing them with a stream of potential sales.”
Tom Dixon, SunBriteTV marketing VP, said, “This program is perfect for custom installation businesses of any size. It equips them with the products, discounts and extra services they need to capitalize on the consumer trend toward more outdoor entertainment, allowing them to drive high-margin outdoor TV sales through the fall football season.”
“We want our channels to build a lucrative, long-term business around our brand. With our Preferred Dealer program together with the ongoing customer rebate program offering up to $600 off the price of the Signature-series lineup until Dec. 31,” said Dixon, “we’re giving consumers and installers the best incentives possible to purchase an outdoor TV before the end of the year.”
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.