By Lisa Johnston
New products on display at the American International Toy Fair, held in N
San Diego — Sony has hired Frank Sterns as custom sales VP.
Sterns was formerly president and CEO of Niles Audio, where he spent 18 years in various sales and marketing positions. He has been in the consumer and professional electronics markets for 30 years.
He is also a three-time CEDIA Lifetime Achievement Award nominee.
“We are continuing to invest and remain committed to the custom-install channel, and are confident that Frank’s experience and insights in this market will further strengthen and grow Sony’s leadership position in this important space,” said Mike Fasulo, sales executive VP for Sony Electronics.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.