By Lisa Johnston
New products on display at the American International Toy Fair, held in N
New York – Seiki Digital continued its disruptive Ultra HDTV path Monday by announcing it will introduce one of the industry’s smallest 4K Ultra HDTV LED LCD sets, measuring in at just 39 inches, during CE Week Line Shows here, starting Wednesday.
Seiki said it is targeting the new 39-inch SE39UY04 Ultra HD display at “smart, savvy Ultra High-Definition television (Ultra HDTV) and PC monitor buyers.”
The LED LCD display boasts a panel resolution of 3,840 by 2,160, and an input refresh rate of 120Hz on a 1080p signal and 30Hz on a 4K signal.
The new set will ship to dealers at the end of June at a $699 suggested retail price.
“The first Seiki 50-inch 4K model was the most talked about Ultra HDTV this year with its stunning picture quality and incredible price point,” said Frank Kendzora, Seiki brand executive VP. “With the introduction of the Seiki 39-inch 4K model, Seiki has made 4K Ultra HDTVs even more affordable and ideal for PC users wanting to experience next-generation 4K computing.”
Kendzora said the company plans to continue to expand its 4K Ultra HDTV line in 2013 to help accelerate the adoption of 4K digital entertainment and make it accessible to every consumer in the U.S. market.
Seiki introduced its first 50-inch 4K model SE50UY04 to the U.S. market in April at a threshold-setting $1,500 suggested retail price, and plans to include a third 65-inch 4K model in the fall of 2013.
The new 39-inch set will be available through select online and brick-and-mortar authorized retailers, including Sears, which will be the first national retailer to offer the product, Seiki said.
Sears will make the 4K model available for pre-order starting June 27 at www.sears.com.
The new set features built-in digital and analog channel tuning, a USB port for displaying 4K photos via USB flash drive, and multiple video and audio connections to support current high-definition video content.
The model is also packaged with an HDMI 1.4 standard cable to enable video resolutions beyond 1080p.
Seiki said it will back the product with its “one-year, no-nonsense, replacement warranty.”
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.