By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Los Angeles, Calif. – JK Imaging, licensee for a line of Kodak-branded digital cameras, recently introduced its first full line of Kodak PixPro Digital Cameras and devices.
The Kodak PixPro line features advanced long-zoom models with easy to use features.
Within the assortment, the Kodak PixPro Astro Zoom series is aimed at a wide range of photo enthusiasts looking for a high value step-up from an entry point-&-shoot or camera phone.
The company pointed out that its Astro Zoom models offer 25x to 52x optical zoom ranges, at a significantly lower price point than DSLR-style offerings.
The cameras boast 24mm wide-angle lenses, manual setting options and a host of creative and art features.
The AZ521 (available through Kmart at $300 suggested retail) features a 52x optical zoom starting at a 24mm wide angle, 1080p HD video capture, 3-inch 460,000-dot LCD screen, optical image stabilization (OIS) and rechargeable lithium-ion battery.
The rest of the Astro Zoom assortment includes the 25x zoom AZ251 ($180) with 3-inch LCD and 720p HD video recording, the 36x zoom AZ361 (available through Walmart at $230) with 720p, OIS and black, availability in black, white or silver color options; the 36x AZ362 with CMOS sensor, 5fps continuous shooting and 1080p HD ($250), the 50x zoom AZ501 (available through Walmart at $230) and 52x zoom flagship bridge model AZ522 (shipping in October with a 52x zoom, CMOS sensor and electronic viewfinder for $350).
In addition to the Astro Zoom bridge category, the Kodak PixPro line will include two waterproof 1080p HD video camera series including the SPZ1 digital camcorder ($140) and SP1 digital action cam ($170-$200) offering rugged, all-weather, go-anywhere operation.
The Kodak PixPro Friendly Zoom line of point-and-shoot digital cameras includes the entry level FZ41, FZ51 and FZ151 models, offering volume price points, compact designs and ease of use. Suggested retail prices range from $90-$130.
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