By Lisa Johnston
New products on display at the American International Toy Fair, held in N
St. James, N.Y. - Global Warranty Group (GWG) is adding free roadside assistance to its wireless protection plans.
Its new OnDemand Roadside Assistance program provides 24-hour, toll-free, fixed-rate referral dispatch for emergency services such as towing, fuel delivery, tire changing, winching, lockout service and jump-starting.
The service is now included with GWG’s signature mobile warranty plans at no charge.
“This value-added program is designed to help our dealers increase revenue and attachment rates,” said GWG president Charles Pipia. He added that the enhancement is “yet another way that GWG is demonstrating its commitment to reinventing device protection and delivering value to consumers.”
GWG is a leading developer, marketer and administrator of product warranty and extended service contract programs to the wireless, CE, majap and computer industries throughout the U.S. and Canada. For more information, visit wirelessprotectionprogram.com, globalwarrantygroup.com or call (877) 681-8244.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.