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Home >> CE Recycling Up: CEA Study
Arlington, Va. — Nine out of 10 consumers said recycling CE is important, according to a study from the Consumer Electronics Association.
The “CE Recycling and Reuse 2012 Edition” study, which was conducted in August, also found that 63 percent of consumers know where to recycle the devices.
The CEA said it has been working in partnership with local, state and federal governments, as well as interested non-governmental organizations and other industry advocates, to continue to educate consumers on the availability and accessibility of electronics recycling locations. The industry’s eCycling Leadership Initiative has issued a Billion Pound Challenge to recycle responsibly 1 billion pounds of electronics annually by 2016.
Six in 10 CE owners removed at least one device from their homes in the last year, with 48 percent of those CE owners donating the device and 26 percent recycling it. Of those who donated a device, 63 percent gave it to friends and family. Of the 12 percent of CE owners who reported putting a used CE device in the trash during the last 12 months, most cited convenience as the driving factor for their choice of removal, according to the CEA.
The organization said it has created an eCycling ZIP code locator on GreenerGadgets.org where consumers can easily find the closest responsible recycling opportunity sponsored by the CE industry and/or third-party certified recyclers.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.