By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Lake Success, N.Y. - Canon U.S.A., introduced Tuesday the EF 24-70mm f/4L IS USM and EF 35mm f/2 IS USM lenses for its EF DSLR camera family.
Each lens is said to feature unique optical attributes for a variety of situations.
The EF 24-70mm f/4L IS USM has macro shooting capabilities at the telephoto end and the EF 35mm f/2 IS USM adds Canon’s proprietary Image Stabilization (IS) to a popular prime lens focal length.
The Canon EF 24–70mm f/4L IS USM lens features dynamic L-series optical performance in a compact, lightweight design. The lens features a constant maximum aperture of f/4 throughout the entire zoom range with 15 lens elements in 12 groups including two aspherical and two UD lens elements and a 9-blade circular aperture diaphragm.
It includes a macro feature at the telephoto end with a 0.2m/7.9-inch minimum focusing distance and Canon’s Hybrid IS system (with up to four stops of stabilization).
The macro feature can be engaged through a switch on the lens barrel. In addition, the lens features inner focusing and a ring-type Ultrasonic Motor (USM) for quiet, fast autofocus, and has full-time mechanical manual focus that’s enabled even during AF operation.
The EF 24–70mm f/4L IS USM will be available in December for a $1,499 estimated retail selling price.
The successor to Canon’s EF 35mm f/2, the EF 35mm f/2 IS USM lens is a compact and lightweight wide-angle prime lens with a high image quality. Canon said the optics and mechanical workings are designed to improve image quality in the lens’s periphery and provide faster and quieter AF than its predecessor, as well as Optical IS and optional full-time manual focus. The EF 35mm f/2 IS USM lens is expected to ship in December at an $850 estimated selling price.
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