By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Boston — Strategy Analytics reported that 40.6 million tablets shipped during the first quarter, and Apple continued to lead the market.
The research firm said the number of tablets shipped rose 117 percent from the 18.7 million shipped during the same period in 2012.
Apple was responsible for 19.5 million of the units, for a 48 percent share of the market. Despite still controlling almost half the market, Apple saw its share fall dramatically from the 63.1 percent it controlled in 2012.
Both Android and Windows 8-based devices took huge chunks from Apple. Android devices market share increased to 43 percent, from 34 percent in 2012, on 17.6 million units shipped. At the same time, 3 million Windows 8-equipped tablets shipped during the quarter, taking 7.5 percent of the market.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.